Ranveer Singh is all set to replace Hrithik Roshan as the face of clothing brand Provogue.
Since 2009, Provogue changes its brand ambassador every three years, with Fardeen Khan being the first Bollywood celebrity to endorse the brand. Fardeen was then followed by Saif Ali Khan and John Abraham.
Being 2 years old in the industry and giving hits like Band Baaja Baaraat and Ladies vs Ricky Bhal, one wonders why hasn’t Ranveer singh signed any endorsements yet. Well, the actor is always wanted to feature in something that matched his personal image.
For the female face of the brand, Sonakshi Sinha is presently endorsing Provogue. In the past, she and Hrithik have promoted the brand together.
Sonakshi is still with the brand while Hrithik has been replaced by Ranveer Singh.